A garden with rows of colorful flowers, including white, pink, and orange blooms, protected by a wire fence, with trees and mountains in the background under a blue sky.

Our Story

Hi, I’m Rachel — flower grower, seed sower, and mum — living in Peacocke, Hamilton with my husband Ben and our two children.

Before kids, I worked as a Legal Executive. I spent eight years at home raising our children, a proud Playcentre mum, and soaking up time with our little crew. With our youngest now at school, I felt ready to start something of my own — something flexible, creative, and close to home.

Harvest Bloom began after a summer visit to the Wanaka Lavender Farm. Wandering through rows of fragrant blooms, I felt completely inspired. Ben, seeing the spark in my eyes, simply said, “Why don’t you start your own flower farm?” That was all the encouragement I needed.

I came home, bought Cut Flower Garden by Erin Benzakein of Floret Farm, and fell headfirst into learning everything I could about growing cut flowers. From there came hours of digging, wheelbarrows of compost and topsoil, setting up irrigation, building a greenhouse, sowing hundreds of seeds, and, finally — the joy of first blooms.

Today, I grow seasonal flowers and share them with my local community. I believe flowers should be part of everyday life, not just for special occasions. They bring beauty, joy, and memories — and I feel incredibly lucky to grow them.

If you'd told me I’d trade office life for gumboots and gardening gloves, I never would have believed you. But I’m so glad I did.

Thanks for being here. I can't wait to grow with you.

Rachel x

A garden plot with freshly tilled soil and a gravel walking path, set on a hill with fenced areas and farm structures including a red barn, a white shed, and a black water tank, under a cloudy sky.
A woman planting seedlings through holes in black plastic mulch on a farm or garden bed.
Two people install a drip irrigation system in a garden with seedlings and a black plastic ground cover.
Sheet of stickers featuring a vintage-style floral logo with a poppy flower, surrounded by the text "FRESH FLOWERS GROWN IN PEACOCKE, HAMILTON" and the brand name "HARVEST BLOOM" in red, on a light green background.
Young green plants growing in a garden bed covered with black plastic mulch.
Close-up of a pink ranunculus flower with layered petals.